Wednesday, July 31, 2019

Sleep Terrors

Sleep terrors are commonly known by a few terms, including sleep terrors, night terrors, sleep terror disorder, and pavor nocturnus. The person having a sleep terror will awaken from a dream crying or screaming, which may last for minutes. The person is difficult to awaken and confused. There is no recollection of the dream once awake. Sometimes the person can be violent by swinging their fists or punching. This paper will look in depth at sleep terrors and give a concise review of the causes, prevalence, treatment, symptoms, and safety measures in the sleep lab when dealing with sleep terrors. Definition The definition of sleep terrors is â€Å"a sleep disorder involving abrupt awakening from sleep in a terrified state† (Kiriakopoulos, 2005, p. 1). â€Å"The cause is unknown but night terrors are commonly associated with periods of emotional tension, stress, or conflict† (Kiriakopoulos, 2005). Overview To understand sleep terrors, you first need to understand normal sleep patterns. â€Å"Normal sleep cycles involve distinct stages from light drowsiness to deep sleep† (Kiriakopoulos, 2005, p. 1). These include REM and non-REM sleep. Non-REM sleep involves four stages. The normal sleeping person will have several cycles of REM and non-REM sleep through the night. Night terrors occur during deep sleep, which occurs during stages 3 and 4 of non-REM sleep, beginning approximately 90 minutes after falling asleep (Connelly, 2003) and they generally have a duration of 10 to 20 minutes. The patient usually screams in panic, but there is no memory of what caused them to be scared. (Kiriakopoulos, 2005) Sleep terrors are like nightmares but with certain distinct differences. Nightmares normally occur during REM sleep vs. sleep terrors occurring during deep sleep. Nightmares are most common in the early morning vs. sleep terrors occurring during the first one-third of the night. The sleeper can remember the details of a nightmare vs. a sleep terror, which cannot be remembered. Sleep terrors are not normal, but â€Å"nightmares are normal on occasion, especially after frightening movies/TV shows or emotional situations† (Kiriakopoulos, 2005, p. 1). â€Å"The sleep disorder of night terrors typically occurs in children aged 3-12 years, with a peak onset in children aged 3? years† (Connelly, 2005, p. 1). Boys, girls, and children of all races are equally affected by sleep terrors. An estimated 1-6% of children experience night terrors† (Connelly, 2005,p. 1). Sleep terrors can be familiar. By adolescence, most children have outgrown sleep terrors. (Connelly, 2005) Sleep terrors can run in families. Although uncommon, adults may have sleep terrors but they are associated â€Å"with emotional tension and/or the use of alcohol† (Kiriakopoulos, 2005, p. 1). Although sleep terrors are â€Å"not directly caused by a general medical condition or substance use, including medications and drugs of abuse, these symptoms cause clinically important distress or impair work, social or personal functioning† (Narcolepsy Association UK, 2003). Diagnosis â€Å"Usually, a complete history and a physical examination are sufficient to diagnose night terrors† (Connolly, 2003, p. 6). Review of symptoms is necessary for accurate diagnosis of all sleep disorders. In many cases, considering the symptoms, no tests are necessary. (Kiriakopoulos, 2005) It is important to rule out seizure disorders and nightmares when making the differential diagnosis of sleep terror. (Narcolepsy Association UK, 2003) This may include an electroencephalogram (EEG) which measures brain activity and can rule out a seizure disorder, or a sleep study to rule out other sleep disorders. Other tests such as CT Scans and MRI’s are unnecessary. (Connelly, 2003) The cause is unknown. Sleep terrors are frequently brought on by â€Å"stress, fever, sleep deprivation, and medications that affect the central nervous system† (Connelly, 2003, p. 2). Symptoms Symptoms of sleep terrors include sudden awakening from sleep. â€Å"During each episode the patient shows evidence of marked fear and autonomic arousal, such as rapid breathing, rapid heartbeat and sweating† (Narcolepsy Association UK, 2003). When awakened from the sleep terror, the person is difficult to comfort and is unable to explain what happened or recall the dream, though they may have a sense of being frightened. â€Å"They will have no memory of the event on awakening the next day† Kiriakopoulos, 2005, p. 1). Thankfully, sleep terrors generally only occur once per night. (Narcolepsy Association UK, 2003) Treatment, Prognosis, And Prevention There is no true treatment for sleep terrors. It is important to â€Å"educate the family about the disorder and reassuring them that the episodes are not harmful† (Connelly, 2003, p. ). â€Å"Comfort and reassurance are the only treatment required† (Kiriakopoulos, 2005, p. 1). It is important for parents of children with sleep disorders to take the following precautions. â€Å"Make the child’s room safe to prevent the child from being injured during an episode, eliminate all sources of sleep disturbance, and maintaining a consistent bedtime routin e and wake-up time† (Connelly, 2003, p. 7). When medication is used, it is benzodiazepine or benadryl given just prior to or at bedtime. These medications will reduce sleep terrors. Although rare, â€Å"in severe cases, in which daily activities (for example, school performance or peer or family relations) are affected† (Connelly, 2003, p. 8), the person may require antidepressant therapy. â€Å"Minimizing stress or using coping mechanisms may reduce night terrors. The number of episodes usually decreases after age 10† (Sheth, 2005, p. 1). Most children outgrow night terrors. When this does not occur, â€Å"stress reduction and/or psychotherapy may be helpful for sleep terror in adults† (Kiriakopoulos, 2005, p. 1). â€Å"Night terrors may also be treated with hypnosis and guided imagery echniques† (Narcolepsy Association UK, 2003, p. 1). There are also support groups available. Role of the Polysomnographic Technologist The sleep technologist is responsible for the patient during the polysomnography study. The technologist needs to have reviewed the patient’s questionnaire and be prepared for the outburst and confusion that may occur during a sleep terror event. The technologist needs skills to comfort and protect the patient during a terror. The patient may be combative so the technologist would need to be able to protect the patient and any near him from hitting and punching that could occur. It would be important to be able to gently restrain them so they are both comforted and safe. Polysomnographic Record Of A 3 Year Old With Sleep Terror Disorder Summary/Conclusion Sleep terror disorder is a sleep disorder that involves waking from deep sleep in a panic. The person is difficult to arouse and confused. If they can recall any of the dream at that time, when they wake then next day, they will not remember that the terror even occurred. The disorder occurs mostly in young children before their teen years begin. Most children out grow the disorder, but some adults are affected. Diagnosis is simple, requiring few tests. Treatment is mostly supportive requiring education of the family and comfort of the individual with the sleep terror disorder. In rare cases, psychotherapy and/or counseling may be necessary if it affect the persons daily functioning and relationships. Sleep terrors are very interesting to me. I have never even known anyone with terrors, and but the prevalence is enough that most people should know someone with the disorder. Although the diagnosis is usually easy, the sleep technologist has a role in the diagnosis when more than the patient’s symptoms are needed.

Tuesday, July 30, 2019

Book of Exodus Essay

Birthstones are essentially stones with special shapes or colors used for warding off diseases or misfortunes and as facilitators to being about the user’s wishes (Dunwich, 2003). These stones are usually associated with the day or time or month etc. a person is born, hence the name. The use of such stones has been a part of many religions in different parts of the world, and in the modern day too finds many followers. The purpose of this paper is to give a history of the use of stones as symbolic references, and trace their usage as birthstones. Stones as Symbols Stones are the foundation of human civilization. The body of earth comprises of stones of various shapes and sizes, and people from ancient world considered stones as the most stable of all elements, because of its capacity to remain steady. Hence, stones came to be associated with permanence by people from ancient cultures, who gave them special importance as sacred symbols (Tresidder, 2005). Some of the cultures even today follow the practice of worshipping stones which have a special shape. In general, all the ancient cultures stones held a special symbolic value. Tresidder (2005) gives some examples like, the individual standing stones of specific shapes being worshipped, sacrificial stone axes or knives in the Neolithic age, and using stones to mark sacred places or act like altars etc. In funeral ceremony stones were used, as also by certain religion in the modern world for symbolizing eternal life. In addition to the above examples Tresidder (2005) also mentions that the stones having specific shapes, sizes and colors were also used as amulets. Many people used to believe that these stones bring the wearer good luck, while others used them to ward off certain mishaps. Many theorists believe that this was the origin of birthstones as we know today. Gemstones Schumann (1993) says that gemstones have been known to men for more than 7000 years. The earliest gemstones belonging to the precious category were the amethyst, garnet, amber, jade, emerald, turquoise, lapis lazuli etc. Possession of these stones was considered to be a status symbol among the royal and other wealthy people. Hence, these stones came to be associated with power in addition to being used as amulets and talismans. These stones depending on their history were used to sustain health or bring seafaring people safely and mainly to ward off evil. As time passed on, special stones started to have specific meaning based on various myths, legends and symbolic meaning attached to them. (Dunwich, 2003). Schumann (1993) also says that people used these stones as remedies in powdered form as remedies or were placed in contact with the body, a practice followed even today. Gemstones are usually categorized as of precious and semi-precious type. (Schumann, 1993) says that in olden times very few stones were designated as precious stones based on their rarity and beauty. In modern times this number has increased multifold. The semi-precious stones were the stones which were less valuable and not very hard. These stones even today are used to denote the stones which are of lesser value than the precious stones, though the difference between them is not very clear. In present times the quality of stone and at times even their occurrence i. e. natural or synthetic, decides whether a stone is of the precious or semiprecious type. Gemstones associated with Zodiac The association of gemstone with the zodiac was not just associated with a single race or religion in ancient times. Many cultures had similar beliefs. Walker (2002) says that, since ancient times Christians and Jews related certain stones as to the twelve tribes or Israel and to the twelve apostles. Ancient Jewish cabalists believed that the stones each one having an anagrm of the name of the God had mystical power over the twelve angels. This is given by Walker (2002 ) in his book as follows: ruby over Malchediel, topaz over Asmodel, carbuncle over Ambriel, emerald over Muriel, sapphire over Hercel, diamond over Humatiel, jacinth over Zuriel, agate over Barbiel, amethyst over Adnachiel, beryl over Humiel, and jasper over Barchiel. In addition to this, gemstones were also related to the twelve months of the year, twelve parts of the human body, the twelve hierarchies of the devil etc (Walker, 2002). Each sign of the zodiac was associated with a stone and assisted it in exerting its influence over men. The gemstones hence started as being allocated as to the signs of the Zodiac and from these birthstones and month-stones started to emerge. In addition to this the gemstones were also related to medicines. For instance jade was said to be originally applied by the Spanish conquerors as a cure for kidney ailments. The stone was referred to as pie-dras de yjada or the stones of the side i. e. the kidney stones. From the yjada the name jade came (Walker 2002). However Gleadow (2001) says that, while the ancient cultures associated stones as being related to zodiac the wearing of birthstones was not very common in those times. He refers to George Kunz who suggested that this practice arose in Poland in the eighteenth century among the Jewish population there. Walker (2002) also has a similar opinion who mentions that the Jews of Poland related a gemstone to the birth month of the wearer. This was because of their interest in the significance of the original twelve stones in the breast of the Jewish High Priest. The above Jewish practice can be traced back to biblical times, specifically to the breastplate of Aaron (Dunwich, 2003), who was a Hebrew High Priest and a brother of Moses. This breastplate is known as the Breastplate of High Priest and is said to be the oldest amulets known to man. Dunwich (2003) says that according to Bible this breastplate was made of the following gemstones: sardius, topaz, carbuncle, emerald, sapphire, diamond, ligure, agate, amethyst, beryl, onyx, and jasper. These twelve stones, as mentioned earlier used to represent the twelve tribes of Israel, the twelve months of the year and the twelve signs of the zodiac. Gleadow (2001) says that the most common list of birthstones can be derived from the Book of Revelation, beginning with St. Peter, Aries and the month of March and assuming the Jasper of that month to be red. However, there were many changes made to this list and the list available by different religions or different countries differ a lot and tend to disagree. Also, there is no possibility to get an authentic list because there was no such list to begin with and also the difficulty in recognizing the various gemstones. Gleadow (2001) gives examples for this in his book. He says that the Authorized Version has the reversed order of third and fourth stones in the Book of Exodus. The topazion is said to be a greenish stone, which means that it cannot be the modern day topaz. In addition, the association of the Apostles with the twelve stations also leads to confusion as all the Gospels do not mention the name of the Apostles in the same order. The list is hence different for people in different countries though it holds similar meanings and significances. Hence the lists are different for ancient Jews, Romans, Arabians, Poles, Russians and Italians, even though the source for all these is same.

Monday, July 29, 2019

Brand Media Strategy for Integrated munications Planning

Integrated marketing munication is important for irrespective of the kinds of panies such as small sized panies and the multinational panies. However, the mode of munication differs in some regards. This is because of the fact that every promotional mode does require high-end investments, which is not feasible to every organization. Another point is that different panies have different levels for the same promotional mode, which is mainly because of their global presence that pels them to approach the market differently. Irrespective of the kinds of the munication campaigns, all the panies have some similarities, which is the usability of some mon campaigning mediums such as traditional and non-traditional modes (Ang 2014). The chosen product for this assignment is â€Å"Samsung Galaxy S6†, which is set to be presented in this assignment as a product for undergoing the market munication planning. The reason to choose Samsung Galaxy S6 is the dominance of the previous offering of the same series. However, the overwhelming success, which the Samsung pany had ever fetched with the Galaxy S3, was never repeated. Some of the recent offerings of the series felt miserably in petition from some other petitors such as Sony and HTC. The recent offerings of the same series such as S4 and S5 could not sustain the same performance as done by the S3. This is because of the fact it b es important that the pany does overwhelming promotion of the product, so that, it catches the minds of users (Belch et al. 2014). The main purpose of this assignment is to analyze the existing market situation of galaxy S6. Moreover, this assignment is set to provide some effective medium of promotions to help the brand dominating and recapturing the minds of customers even more than before. After the launch of the product, it has already steered the market with a sheer selling of approximately around 55 millions of unit’s sales. During the first three month of the launch of the product, it has already boosted the market share of the pany; however, it is finding stiff petition from some other petitors such as Iphone6 and HTC. Samsung is facing a direct petition from the Apple’s Iphone6 in respect to the cost of the product. The pany has always performed exceptionally well on paper when it es to the power packed inbuilt features. However, it fell short of every Apple’s product of the same generation when it es to the overall performance of the product. This is one such reason, which has kept Samsung engaged for producing something bigger than before and outplays its biggest rival Apple’s Iphone. The parative study of Galaxy S6 does very well indicate towards a fact that the irrespective of the kinds of offerings of the product is unmatchable fr om other. However, rest depends on the actual market responses and the customer’s feedbacks. The market petition is fierce because of the fact that both the Samsung and Iphone do brig their flagship handsets every year on a regular basis. However, this is also an undeniable fact that the market share of Samsung Smartphones has witnessed a dip of 57% whereas Apple has witnessed a rise of approximately around 40% (Inquirer, 6, Latest, & read, 2017). The main objective behind integrated market munication is to grab a maximum awareness of customers. Moreover, these marketing munication modes have now b e widely used tools for the irrespective kinds of panies. Nevertheless, the quality of integrated marketing munication does produce a resonant effect on the market. This is done by means of several promotional modes, which are highly important for generating the spaces in the market. Nevertheless, the main objective behind the integrated marketing munication tool is to capitalize a pre-release dominance on the market and cash on the hyped curiosity. This is very effective in making huge unit sales in the initial few days after the venturing of the product (Blakeman 2014). Another objective behind the integrated munications modes is the enhancement of brand appeal, which helps in generating enough buzz in the market. This helps the brand in providing a stiff petition to the other petitors in the market. Samsung has the same objective with the Galaxy S6 as they want to capitalise the minds of consumers to give its product enough of spaces to fill this gap with some gigantic unit sales. The planning for the integrated marketing munication would be to pronounce the effect of the product by giving it some modification to receive the attention and support the brand with some good sales (Boone and Kurtz 2013). At present, the product is lagging behind to its biggest rival Iphone6 and Samsung is finding no solution to outclass the presence of Iphone in the market. This is indeed very difficult to re-establish the buzz among the customers about an existing product but this is how integrated marketing munication works. Integrated marketing munication is a good weapon for panies before the launch of the product; however, it continues to provide beneficial ou es to its inhibitors. The execution of integrated marketing munication is to support the launched product with some innovative ideas to support its growth before the ultimate fall in graph happens. Following are two most important objectives behind an Integrated Marketing munications (Lin 2012): The best way to conduct the planning of the integrated marketing munication would be to use the Percentage of Sales method, which is widely used across most of the big multinational panies. This method includes the usage of the percentage of the past sales, which is the generated revenue. However, it is entirely up to the pany that how they plan for the usage of percentage. They can take percentage from the profit generated by some other products or they can also take percentage of the past sales of the same product. Following are some of the considerations, which managers can make before making decisions on ways to take percentage from the generated past sales (Percy 2014): Following are some of the examples, which show the advantages of using the Percentage of Sales method for planning the budget for the integrated marketing munication (Rogala and Kaniewska-S?ba 2013): However, the method has some disadvantages as well, which are as follows (Schultz, Patti and Kitchen 2013): The chosen mode for the integrated marketing munication is the Advertising and the Public Relations. However, it is very important to appropriately allocate the budgeting to the different kinds of integrated marketing munication modes. The chosen method for the integrated marketing munication is the Percentage of Sales Method, which makes this important for the planning team that they allocate minimal budget to the advertisements. This is because of the fact that the proposed method for the integrated marketing munication is best productive with the lower expenditures on the advertisements costs. The advertisement itself contains several of domains, which needs the allocation of budget but to a minimal degree. The advertisement may include but not limited to the factors mentioned such as printing, direct mailing, broadcasting and outdoor expenses. The budget may include several factors such as media costs, ads creation costs and conducting research to evaluate the success of the plan ning. Some of the panies do often pay approximately 15% of the costs involved in the purchasing of media to the advertising agency; however, some pay a set free. Nevertheless, some might also plan the advertising internally by hiring some copywriters and graphic designers on a contractual basis. They can efficiently handle the advertisement works. Hiring graphic designers and copywriters on a contractual basis looks very preferable choices for the chosen method, as the chosen method does not allow any higher expenditure on the advertisements (Shimp and Andrews 2012). Allocation of budgeting in PR involves the expenditures on all the necessary ponents of the PR activities. It includes the relationship making with the member of media through different functionalities such as press releases, free samples and media days. Some PR may also include the running of promotion such as conduction of a cause-marketing campaign. Some other effective ways to generate PR is to donate some funding of the pany to some of the non-profit organizations in the name of charity works and sponsoring for different kinds of sports (Thorson and Moore 2013). To develop an integrated marketing munication for Samsung Galaxy S6, it is required to follow some necessary steps that are widely important for the program. Following are some of the steps; which can be used to develop the integrated marketing munications for Galaxy S6: There are different modes of marketing munications available; however, it is necessary to identify the best possible and feasible modes of marketing munications. Different kinds of marketing munications are such as advertising, social media and sales promotions. However, in the development of marketing munication for the galaxy S6, it is best feasible to stick to the two most widely used and effective tools such as advertising and PR for the marketing munication. The advertising mode is selected as it consumes less expenditures and best feasible to the Percentage Sales method of Budgeting. The advertising mode of munication is controllable and can be reduced to lower expenditures on hiring some copywriters and graphic designers on a contractual basis.  Ã‚   PR is another very important aspect in developing the marketing munication strategies for a product. This is nothing but a close interaction with the media personals. This is one of the easiest ways to interact with media and mu nicated indirectly to the targeted customers. This is also useful in promoting products in media shows, which is very useful for highlighting the newly added features in the existing product. This helps increase the curiosity level in customers to some extents as they are being promised to get more out of the box (Yeshin 2012). The development of advertising can be done by hiring some copywriters and graphic designers on a contractual basis. They are cost-effective, which is important, as the chosen method is Percentage of Sales method. Some of the panies do spend a lot of amount on the expenditures; however, to Samsung Galaxy S6, it is best suited to stick to the hiring of required personal. This is cost-effective as well as deeply controlled approach, which provides firm support to the development management team. The development of PR can be done by making some investments on scheduling some interactions with media personals. However, the interactions should be monitored at regular intervals to check the profitability of the implemented program. This is enormously important as the measurement saves from over budgeting and unnecessary expenditures (Percy 2014). This is very important as the campaigning of different programs and relevant expenditures would be only helpful if these stunts are relevant to the customer’s needs. This is also necessary in saving the over budgeting. The different kinds of integrated marketing munications do only provide some ways to interact with customers, it never guarantees of success, which entirely depend on the customer’s perceptions. This is why it is very important to know the requirements of customers to best utilize the different kinds of munication modes. For example, if customers are wanting something on the display part of the screen and the pany unanimously came to a conclusion without having any thorough research on the problem and presented some other new addition to the existing offerings. This would simply be wastage of money and constraints on the management team. The development program would also be affected. It would be a total loss of budgeting, physical labours and time (Lin 2 012). The implementation of the chosen modes of campaigning should be done in accordance to the actual requirement of the customers. The advertisement in particular needs to be attractive and full of useful messages conveying the flow of changes in the existing offerings. This is very important in saving the campaigning from any kinds of failure. The PR related activities does not need any charming presentation, as quality is more important than just the words. The interaction with the media personals would be to show the highly incremented gratitude to their requirements and the counter actions from the pany. The message needs to be clearly delivered at the time of interaction with the media personals (Percy 2014). The evaluation and monitoring of the proposed marketing munications is very important to help pany save from unnecessary expenditures and over budgeting. This is because of the fact that a continuous evaluation is mandate to bring the maximum profitability to the selected product by implementing chosen IMC. Following are some of the ways, which are extremely helpful in evaluating the ou e of the implemented IMC program (Young 2014): KPIs are extensively useful in measuring the ou e of the proposed campaigning for the enhancement of existing sales of the Galaxy S6. The evaluation can be made by measuring the success of both the program on a scoring scale to check the level of success such as customer feedbacks with numbers of positives or negatives responses and the publishing media news, which help check the reflection of campaign on the media personals Return on investments is another method to check the profitability of the campaigning as it is a long term evaluation method, which would give results only when the units sales of the product are increased The first point of r mendation is related to the pricing of the galaxy S6, which is very much manageable than incepting some new features in the product. This is probably has b e a popular trend among the different Smartphone panies. This help grab and turn the attention of customers into their favour. A high number of populations living in the world do prefer a reasonable pricing tagged to the top-end offerings. Samsung has also mitted the same thing but their price reduction is not that much low, which could pete with some other brands such as Lenovo. However, the highlighted problem was related to the severe petition with the Iphone6, which means that a price reduction would certainly influence and change the perceptions of a group of customers that has less priority to high-end pricing. However, it would not help pany in winning the hearts of premium customers, as they have more concerns for quality product and less regards to the pricing. Indeed, the quality of Galaxy S6 is not poor but it is not as good as Iphone6. Integrated marketing munication is helpful in making some useful revenues; however, it is only an alternate solution, which could enhance the profitability of a venture to some extent. Organizations need not depend entirely on the integrated marketing munication campaigning as the quality of the product matters the most. However, the importance of marketing munications can never be ignored as it adds some important values to the credibility of the products. Ang, L., 2014.  Principles of integrated marketing munications. Cambridge University Press. Belch, G.E., Belch, M.A., Kerr, G.F. and Powell, I., 2014.  Advertising: An integrated marketing munication perspective. McGraw-Hill Education. Blakeman, R., 2014.  Integrated marketing munication: creative strategy from idea to implementation. Rowman & Littlefield. Boone, L.E. and Kurtz, D.L., 2013.  Contemporary marketing. Cengage learning. Inquirer, T., 6, S., Latest, I., & read, M. 2017. Samsung sheds market share as the Galaxy S6 fails to challenge Apple's iPhone 6 | TheINQUIRER. https://www.theinquirer.net. Retrieved 1 May 2017, from https://www.theinquirer.net/inquirer/news/2422775/samsung-sheds-market-share-as-galaxy-s6-fails-to-challenge-the-iphone-6 Lin, T.L., 2012. The Sparks When Integrated Marketing munications Meets Word-of-Mouth Marketing and Experience Marketing.  New York Science Journal,  5(5), pp.70-85. Percy, L., 2014.  Strategic integrated marketing munications. Routledge. Rogala, A. and Kaniewska-S?ba, A., 2013. Internal munication as a marketing munications tool. In  13th International Marketing Trends Conference, pod red. Franà §oise CONCHON-Pary?: ESCP-AEP European School of Management. Schultz, D., Patti, C.H. and Kitchen, P.J., 2013.  The evolution of integrated marketing munications: The customer-driven marketplace. Routledge. Shimp, T.A. and Andrews, J.C., 2012.  Advertising promotion and other aspects of integrated marketing munications. Cengage Learning. Thorson, E. and Moore, J., 2013.  Integrated munication: Synergy of persuasive voices. Psychology Press. Yeshin, T., 2012.  Integrated marketing munications. Routledge. Young, A., 2014.  Brand media strategy: integrated munications planning in the digital era. Springer. With a decade's experience in providing essay help,

Sunday, July 28, 2019

Western civilization.Persian Empire,Greece and Ancient Rome Essay

Western civilization.Persian Empire,Greece and Ancient Rome - Essay Example Modern civilization today seems to be far from the world of ancient history where stone and man were the fundamental building blocks of technology, but when examined closely, that is not actually so. Modern civilization can trace its routes quite clearly to ancient history, one civilization after the other, with each influencing the next and all subsequent empires, in terms of both innovation and invention. Perhaps one of the most advanced empires of its time, in terms of technological development and innovation, was the Persian Empire, which occupies the area now held by modern Iran. This was perhaps due to the fact that their own technological innovations and ideas were greatly helped in development due to the natural resources available in the area. The Persian empire can not only be attributed to inventions such as the Qanat, a water irrigation system, windmills, or even the earliest batteries – which were possibly used for purposes such as electroplating – but also to a great number of technological advances, in terms of weapons as well as art and architecture. The Persians had managed to develop their ancient tools of knives and bows and arrows into stronger, more advanced weapons made of hard metal by the rule of Darius. This included both weapons, such as the metallic dagger and swords, as well as armor, such as shields and helmets. Persian architecture included the use of cider instead of stone, allowing them to create tall, high structure, supported by thinner and more delicate, yet stronger, beams than other buildings of the era. The Persians can also be attributed to having invented history’s first pontoon bridge. Many of these inventions served as inspiration for future development and some of them are in fact still used today, but in a technologically more advanced form. As advanced as the Persians might have been in their own time however, there is absolutely no doubt as to incredibly advanced level of innovation and inventio n held by the Greeks. Inventor and mathematicians such as Heronas, who was the mind behind modern day hydraulic systems as well as many other machines and automation systems, was also attributed to having invented and developed the world’s first steam engine. The steam engine, in its developed modern form, was one of the most milestone inventions for modern western civilization as it provided a complete turn of mechanism from the ancient days of doing everything by hand. It created a clear divide between the age of man and the age of machines, with modern civilization developing rapidly and dramatically after its invention. Indeed many of our inventions today can trace its route back to the steam engine, or can at least accredit it to being the inspiration behind them. The principal behind jet propulsion is indeed the exact principle behind the ancient Greek version of Heronas’s steam engine. Rotary mills, screw presses and the use of gears and screws may also be attri buted to the Greek inventors of 5th Century BC. Perhaps the most significant period of Greek impact on modern civilization is the Hellenistic period, or the Age of Alexander, where the modern western of civilization finds its roots in not only technological impacts, but also in terms of philosophy, science, politics and literature. In the Hellenistic period, scientist focused more on the practical aspect of science, dwelling into practical experiments, rather than focusing only on theoretical debate, which was more the focus of classic era scientists such as Plato and Aristotle. Early writings indicated evidence that the Hellenistic scientist Strato had in great detail described the principal and construction of a vacuum, an innovation that would not properly be considered and developed until centuries later in the Renaissance Period. Strato also worked on the principals of acceleration, force, gravity and momentum, all of which are fundamental principals in physics and technology. What made these

Individual Annotated Bibliography (IAB) (5 articles) Assignment

Individual Annotated Bibliography (IAB) (5 articles) - Assignment Example The paper is a representation of annotated biography towards conducting serious research on ethical principles. Banerjee, S. B 2008, ‘Corporate Social Responsibility: The Good, the Bad and the Ugly’, Critical Sociology, Vol. 34 no.1, pp. 51-79. The picture of corporate social responsibility is relative in diverse business environments. This is because CSR handles various activities as well as provide varied regulations with an aim of providing sustainability in corporate citizenship. Consequently, it is relative due to varied social responsibilities and curtailed interests, which can legitimize or motivate the power of larger corporations. In order to bring out the difference, Banerjee came up with an article, which looks at corporate responsibility from diverse angles. This is important in the study of ethical standards for deeper understanding and awareness creation. Banerjee provides a segmented description of corporate discourses that get applied in the process of sa tisfying varied social responsibilities (Banerjee 2008, pp. 52). In as much as diverse interpretation of ethical standards prevails, it is emancipator for serious corporate citizenship as a means of social responsibility. ... This is the same case scenario with 2002 Charles Perrow journal, which described the result of incorporating political, social and economic forces to be a legal revolution. According to Banerjee, social responsibilities require jurisdictions that regulate corporate powers within an institution. This is because reverse of sovereign prerogative leads to a crisis of responsibility forcing unethical business practices. This also includes the period for providing services to the public in a bid to exercise corporate powers. Corporate social responsibility, therefore, plays significant role in identifying and formulating jurisdiction, as well as a mode of operation. This is extremely influential in the study of ethics as it provides relevant information on awareness and detailed research (Banerjee 2008, pp. 60). The journal, in addition, provides defined relationship to corporate social responsibilities with respect to stakeholders and sustainability. This is to ensure no confusion existen ce in conducting research. It also equips learner with the basic knowledge required for the study of ethical principles. For instance, the journal provides the definition of corporate social ethics according to the world business council (Banerjee 2008, pp. 62). This is crucial for research as it gives the link between various stakeholders including the local community, employees and the society. From this perspective, it is a commitment towards ensuring a communal working environment. This is different from the Australian standards association, which associates corporate social responsibility to compliance with set rules and regulations. In this instance, the journal plays a significant role in providing an all round definition of

Saturday, July 27, 2019

Market Entry Project Research Paper Example | Topics and Well Written Essays - 750 words

Market Entry Project - Research Paper Example Considering this strategy in mind Target has planned to expand in the market of their neighboring country Mexico. We choose to enter Mexico, with the idea to expand our business base obviously, to cater to their competitor Wal-Mart who is doing great business in Mexico by providing the experience of ‘Like shopping in the US’ (Luhnow, David), with similar purchasing trends observed in US, Low Land and Central Mexico it was easy to understand consumer’s psychology (Portilla, Fabiola de la), people in Pacific, North and Southeast tend to spend more (Portilla, Fabiola de la). If we look at the Nielsen’s survey results closes we’ll come across the fact that Big Supermarkets still capture a very small proportion of the retail universe in Mexico-Pacific, 26%, Valley of Mexico 30%, (Portilla, Fabiola de la), which is extremely low and reflects the fact that markets displays huge blue spaces for expansion by large retailers like Target. Consumers tend to visi t markets in weekdays in Pacific and on weekends, Sunday etc in Low Land, Central Region and Valley of Mexico (Portilla, Fabiola de la). Negligible tariffs on trade between US and Mexico is acting as a major incentive for businesses to expand across borders and become transnational in nature. Target also has the advantage of learning and getting insights from Wal-Mart’s experience (Luhnow, David) so far in the Mexican market. Hence all the factors mentioned above drove us to the conclusion of tapping into Mexican market as our host country. The environmental opportunities which the host country offers are as follows; Economic factors, the country’s economy is back on track with a GDP of 3.8% in 2011 (6 Reasons why US retailers should enter Mexico), and shows good signs of growth with huge margins of blue spaces left to be exploited by the retailers with retail sales of 5.4% by may 2011 (6 Reasons why US retailers should enter Mexico), this increased economic stability has also impacted the purchasing power of Mexicans resulting in growing confidence in retail; Legal factors, like there are very low trade tariffs in Mexico as compared to the US, the act named NAFTA (North American Free Trade Agreement) made in 1994 and renewed in 2008 created the world’s largest free market with almost negligible trade tariffs between US, Mexico and Canada (6 Reasons why US retailers should enter Mexico), hence very low legal restrictions act as an opportunity; Social Factor of emerging middle class in Mexico (6 Reasons why US retailers should enter Mexico) has given foreign retailers a hope that more people now have the power to experience a purchase in huge retail stores and with the emerging and still weak middle class discount stores can actually help the people and strengthen their own presence in the market as well. Cultural factors changes and flexibilities (Hernandez, Mariana) also act as an opportunity an opening for foreign retailers to jump into the market, thought it took time but now Mexicans have accepted and encourage foreign brands specially those manufactured or originated from US because of their own growing aspirations. Upon further analysis I would not exactly put this as a threat but a disadvantage faced by the retailers in Mexico’s trade environment could be of the huge power distance (Hernandez, Mariana) amongst the people living in the same region, existing large amount of

Friday, July 26, 2019

Evolution of the Use of Wool Term Paper Example | Topics and Well Written Essays - 1250 words

Evolution of the Use of Wool - Term Paper Example The objective of the paper is to describe about the origin of the wool and its uses for the making the garments. The paper further describes about the advantages of wool in the daily life of human beings. In addition, the main goal of the study is to focus upon the various attributes, which are related with the wool and its evolution throughout the world. Wool is a natural fabric, which is originated from the animal skin or Pelts. It can be said that since the evolution of mankind sheep, goat and other animals were reared for their consumption as well as some other purpose. There are many areas all over the globe where the sheep and goats are used only for the milk and its meat. However, very soon people get realize about the use of the animals’ skin. It is worth mentioning that the wild sheep are hairy. During the 4th BC the woolly sheep were found in the Eastern Europe. Wool was generally produced from the hair or the fiber, which has been grown on the sheep, alpaca, Angora goat and Angora rabbit. When the people come to know about the advantages and benefits of the wool they started trading of wool for expanding the business of woolen garments. Sheep were domesticated in Asia and the technique of the extracting wool has been invented in Asia. However, very soon trade of wool expanded all over the world (Power 1-69). There are many different types of wools that are produced from the different types of sheep and animals. The wool, which is produces by the fleece of sheep and animals are known as fiber. There are many types of wool, which are received from the animals. The white wool is the most common and preferable color. There are many others colors of wool, which can be bore from the sheep, goats, rabbits and alpaca such as brown, black and gray. The white wool is most popular in the manufacturing of the garments not because it can be easily colored, but

Thursday, July 25, 2019

Three Important Lessons by Kurlansky Assignment Example | Topics and Well Written Essays - 750 words

Three Important Lessons by Kurlansky - Assignment Example It is hard to understand what Kurlansky was driving to when he stated: â€Å"the state imagines it is impotent without a military because it cannot conceive of power without power† (Kurlansky 2006). This is evidenced by the fact that one can come up with many questions about this lesson. For instance, is it possible that Kurlansky implied that absence of power results to no state? Or is it possible that he thought that the state was the structural significance of power? Answering these questions enables one to understand the current power tussles in many states. Some Presidents of states have been overthrown because of lack of amicable cohesion between the government and their respective military. A good support of this claim is what took place in Egypt two years ago. The Egyptian army overthrew President Mohamed Morsi and held him together with his entire presidential term under house arrest. If President Morsi could have had a military, I mean him having a close relationship with the military; he could have secured his power as a president. In connection with the happenings in Egypt, many states are justified to consider themselves impotent if their relationship with their military is poor. As argued by Kurlansky, it is true â€Å"violence does not resolve. It always leads to more violence† (Kurlansky 2006). In relation to this claim, I came across a paper narrating what took place in Kenya as a result of election violence in 2007. The loss of the presidential results to one of the aspirants who was believed to have won through rigging the elections triggered violence between his supporters and those of his opponent. The majority of the people who participated in that election violence thought violence was the only way to solve their problem. Some politicians also fueled the hatred between people through financing their violence against each other. Unfortunately, the violence escalated beyond the control of the state leading to the loss of many innocent lives.

Wednesday, July 24, 2019

Automatic Data Processing Company Assignment Example | Topics and Well Written Essays - 500 words

Automatic Data Processing Company - Assignment Example An HRIS system aids in simplifying the complex decision making processes that fall under the HR umbrella. The four principal areas that HR is benefited by the use HRIS are payroll, time and labor management, employee benefits and HR management. We will now look at HRIS vendors like the People Soft, SAP, Oracle, Ceridian, and ADP. Below are a few lines on each one of them with their unique features and advantages. People Soft: Originally owned by Circa is now owned by Oracle it initially constructed with just basic areas of payroll HR and benefit administration now was redefined and constructed in the year 2000 with multiple features for Global employee administration (People soft 2005) Oracle: The no: 1 in the relational database is currently the largest market shareholder. The company has multiple products and services range which includes oracle's green enterprise, unlimited applications, Fusion architecture, Oracle for midsize companies, Unbreakable Linux and Lifetime support. (Oracle 2009) SAP: Is the name of a company that deals with the development and deployment of Enterprise resource planning. The 50-year-old company gives customized solutions to companies seeking an HRIS. It also provides solutions to midsize companies and has a specialized team for the same.

Tuesday, July 23, 2019

Susan Griffin and her Our Secret Essay Example | Topics and Well Written Essays - 750 words

Susan Griffin and her Our Secret - Essay Example Susan Griffin and her "Our Secret" In the process of writing Our Secret Susan Griffin mixes two different styles. Thus, she resorts to the use of academic and personal writing. All her personal writing is combined with the insertions of scientific information. In fact, the beginning of Our Secret puzzles the readers with unexpected data about the nucleus of the cell: â€Å"The nucleus of the cell derives its name from the Latin nux, meaning nut. Like the stone in a cherry, it is found in the center of the cell, and like this stone, keeps its precious kernel in a shell† (Griffin 335). This information in the beginning of the writing seems to have no sense at first sight; it seems to have no connection with secrets. However, it is not so. The author just uses this phrase to start her research. She does not refer to the writers who give only perfunctory information. Susan Griffin is eager to find out the root of all secrets in her story. That is why she needs to conduct a research and think over the things that ha ve never been considered by other authors. Sometimes it may seem that Susan Griffin uses scientific information in order to compare it to the fates of her characters. That is why she assembles fragments juxtaposes seemingly unrelated material in surprising and suggestive relationships. Each page of Our Secret is broken into italicized inter-sections. In fact, Susan griffin’s prose is applied in order to create a ‘field’ for the bodies set in it. This author seems to create the story under consideration in order to investigate the issues that have interested her. Thus, Griffin’s writing is something like the result of hard intellectual work. It is impossible to conduct a research without the use of certain research methods. What research methods were applied by Susan Griffin, then? Of course, it is observation, comparison and data analysis. In the process of writing the author watches the fates of several characters of Our Secret. They are the following ones: Heinrich, Leo and Laura. All these three characters are unhappy. After observation the author makes an attempt to find out the reason for their misfortune. That is why she looks for facts that may help her by means of science. Sometimes the readers may come across rather odd comparisons. For instance, Griffin tries to find connections between humans to rockets and nucleus cells. The analysis of the data received by Susan Griffin gives her an opportunity to draw certain conclusions; she gets the findings of her thorough research. It turns out that human fate is closely connected with the seed sowed into it. One’s feature is frequently defined by his/her childhood. It is necessary to stress that the characters introduced to the reader had unhappy childhood that influenced their life greatly. Leo and Heinrich’s upbringing are the brightest examples to support this argument. Thus, it is known that Heinrich was deprived of his own childhood too early. This boy became an adult when he was only ten. Then period of c hildish joy was substituted by responsibility and seriousness. He could not enjoy his youth and carelessness just like all other boys did. The only thing he should have done was to obey his father and snitch on all his classmates. This was a

Ethnicity and Education Essay Example for Free

Ethnicity and Education Essay Most studies found that overall ethnic minorities tend to do less well than other members of the population when it comes to educational achievement. The government sponsored â€Å"Swann report† found that â€Å"Asians† did almost as well as â€Å"Whites† however not as well, one Asian group in particular the â€Å"Bangladeshi’s† did particularly badly and â€Å"West Indians† preformed considerably worse than â€Å"Whites†. Many factors which occur inside the school are the cause of educational achievement however other factors contribute. The expectations of teachers on ethnic minorities have caused differences in educational achievement. Bernard Coard believes that teachers expect â€Å"Black† children to fail therefore labelling the child as a failure. Interactionalists are concerned with how teachers â€Å"pidgeonhole† students this is the labelling theory, this is where the teacher makes a judgement of the child based on the child’s appearance, behaviour, previous family members and relationships with other students. However most labels are based on stereotypes rather than evidence, the reality is that once a label starts it is difficult to get rid of and this can cause problems for a student’s educational achievement. Teachers will discuss the students label in the staff room and other teachers will attach the same label to the child and this can lead to the child not being allowed to attend school trips. If a student is labelled as a failure by a teacher then the teacher is likely to put the student into a lower tier exam thus the pupil can only achieve a maximum of a grade C and can’t achieve to the best of their ability. When a student is labelled as a failure the student can begin to believe that the label is true and begin to make it part of their part of their identity, become a failure this is known as the self-fulfilling prophecy thus creating ethnic differences in educational achievement within the school system. David Hardgreves argues that anti school sub cultures can be formed as a result of negative labelling. However Maureen Stone and Swann both indicate that those who are labelled may not accept their labels. Institutional Racism within schools can lead to educational achievement and the differences it causes within ethnic minorities. The â€Å"Swann report† found that a small number of teachers are consciously racist however there are a great deal of teachers who are â€Å"unintentionally† racist. Bernard Coard states that the British educational system makes children become educationally subnormal he states that â€Å"West Indian children are told that their language is second rate and unacceptable† he states that within the British educational system the word â€Å"White† is associated with â€Å"good† and the word â€Å"Black† with evil. Coard also states that the attitudes portrayed in the classroom are reinforced by the pupils outside of the classroom. Many sociologists would also argue that the mispronunciation of student’s names and not learning them can be classed as racism within the school system. Cecile Wright found that majority of staff are committed to ideals of equality but despite these ideals there are still considerable amounts of discrimination in the classroom. Asian children were often excluded from discussions and teachers expressed an â€Å"open disapproval of their customs and traditions†, these comments from teachers made Asian children feel more isolated from other pupils. Martin Hammersley found that racist comments in the staffroom did not lead to racism in the classroom. J. Taylor found that â€Å"most teachers are concerned to have a fair policy towards the treatment of black pupils†. Mac an Ghaill studied 25 afro Caribbean and Asian students studying A levels. He found that â€Å"although they disagreed over the extent of racism within education, this did not directly determine their attitude to education and their levels of academic success. The way that students responded to schooling varied and this was influenced by their ethnic group†. This could eventually lead to the formation of anti-school sub cultures. These are pupils who have rejected some or all of the values and rules set down in the school ethos. Peter Woods identified 8 different groups ranging from Ingratiation total conformity to Rebellion outright rejection of school rules and values. This can cause ethnic differences in educational achievement within the school system. The Ethocentric curriculum can cause ethnic differences in educational achievement this is the school being biased towards one particular culture. Many sociologists argue that the curriculum is geared towards white middle class students. The curriculum is set in place for white middle class students and this means that ethnic minorities will not understand the curriculum and will fall behind and not do well thus leading to educational underachievement. Parents from ethnic minorities may not be able to afford or have the right experience to make an informed choice on the best school to suit their children’s needs whereas middle class parents have the money and correct experience to make an informed decision on the best school for their child. Ethnic differences in educational achievement are the result of school factors however other factors have significance. Material Deprivation is the effect poverty has on educational achievement. Poorer parents from ethnic minorities may not be able to provide their children with the educational toys needed such as computers. Cramped housing means less space to study. High rate of illness can lead to missing days of school. Children from poorer backgrounds may need to contribute to the financial running of the home thus getting part time jobs which will affect their studies and will leave school at the earliest opportunity to start work. Harker states that overcrowding causes a negative effect on educational achievement which can cause differences in ethnic minorities which can cause bullying and truancy. Cultural Deprivation is the term used to describe serious inadequacies in the socialisation process and its effects on educational achievement. Poor parenting means children underachieving in education. Many sociologists argue that ethnic minorities tend to be more fatalistic meaning that parents tend to have low aspirations and expectations for their child meaning less emphasis is placed on doing well in education. Whereas â€Å"White† middle classes would have high aspirations and high expectations. Socialisation focuses on the values, expectations and norms transmitted from parents to children. Children from Ethnic tend to focus on immediate gratification where they try to reep their rewards at the earliest opportunity such as leaving school at 16 to earn money. Whereas â€Å"White† middle class children aim for a bright future described as deferred gratification which is putting off short term rewards to gain better rewards in the future. Cultural Deprivation can affect the way parents prepare their children for school. Working class children would sit and watch T. V. whereas middle class parents would take their children to museums. Driver and Ballard state that high achievement in Asian groups may be linked to the fact that they live in close knit families that can help each other. Price highlighted a high rate of single parent families in black Caribbean communities which may explain high underachievement. Linguistic Deprivation is the ability to use appropriate language which is an important factor in educational success. Bernstein came up with two codes of language Restricted and Elaborate codes. The Restricted code is used in casual situations. This is limited vocabulary and Simplistic grammar which can only be understood if you are aware of this topic. The Elaborate code is used in formal situations. This is sophisticated grammar and vocabulary and can be understood if aware of the topic. Bernstein found that White middle class children had the ability to switch between the two codes whereas children from ethnic minorities were limited to using the restricted code. This means they are severely disadvantaged in education where the language is all formal. In conclusion, it is probable that a number of factors work together in producing the lower levels of achievement found in some ethnic groups. The Swann report concluded that racial discrimination inside and outside school along with social deprivation were probably the main factors. Others would add that cultural factors also play some part in explaining the differences.

Monday, July 22, 2019

Political conditions of the Cold War Era Essay Example for Free

Political conditions of the Cold War Era Essay The Cold War is increasingly treated as a historical period that customarily begins in 1947, when the Truman Doctrine sought to contain communism and the expansion of Soviet influence, and ends with the decline and fall of the Soviet Union and the Eastern bloc in the late 1980s. My thoughts are that this event occurred after war world II between the Soviet Union and the United States of America due to a conflict about political, ideological, military, and economic values because the United States was capitalist when the Soviet Union was communist. During this time there was a fair that they were going to destroy each other with the arsenals of gigantic artillery. Germany was separated into 4 sections controlled by Great Britain, France, the Soviet Union and the United States and the Cold war started because there was a disagreement on unifying Germany. There were events that happened during the cold war the first was the foreign aid policies, which were able to divide the superpowers after that treaty organizations and alliances started forming up again one of these alliances was the North Atlantic Treaty Organization (NATO), as well as the Warsaw pact. The superpower were always involved in a conflict the mayor political crisis was that Soviet blockade on Western Berlin they block off supply routes to Western Berlin so the people were dying because they did not have how to cover the firs needs. Another conflict was the Cuban missile crisis it was the closest the world ever came to all-out nuclear war. Following the first sightings of the missiles being placed by Soviets, additional Russian vessels were seen heading towards Cuba carrying more missile components. Thus began what became known as â€Å"the 13 days,† a period of extremely high tension in which the Kennedy administration tried to find a way to get the missiles out of Cuba without starting World War III. Kennedy and his advisers had to walk a very tight line in order to achieve that end. In the end, Kennedy followed the path of Presidents Truman and Eisenhower as a leader determined to prevent the further spread of Communism in the world by all reasonable means. He had campaigned on the issue of a missile gap  between United States and the Soviet Union, and even his plan to place a man on the moon in the decade of the 1960s was, to a large extent, aimed at defeating the Russians in space. The military implications were obvious. It was during Kennedys administration that the most dangerous point in the Cold War was reached: the Cuban Missile Crisis of October 1962. http://www.academicamerican.com/postww2/coldwar.html Presidents and Prime Ministers on either side came and went but the war never ended. Every President of the United States took the war personally as a Commander in Battle and it became a competition of who would do better. Finally, it was the Republican George W. Bush who called the final shots and that too because Mikhael Gorbachev backed down. http://www.historyking.com/World-War/cold-war/Summary-Of-The-Cold-War.html Explain the specific threats to American citizens One threat that is becoming more severe in the post-Cold War world is the proliferation of chemical, biological, nuclear, and missile technology. The probability of a retaliatory strike on the U.S. homeland by rogue states or terrorist groups using such weapons, however, can be reduced by ending unneeded and provocative U.S. military intervention abroad. Politicians of both parties often tapped into that fear and ran for office based on how strong they would be against communists. Fighting communism always involved the threat of nuclear war since both the U.S. and Soviet Union had nuclear weapons trained on each other. President Dwight Eisenhowers military plan relied on nuclear stockpiles rather than land forces. He hoped the threat of nuclear destruction would restrain the Soviets. http://www.tn4me.org/minor_cat.cfm/minor_id/23/major_id/10/era_id/8 Describe the preparations you would make to protect your family Those are my thoughts , it is important to have things that are going to be necessaries to survive in this situation as water medical and food the family can survive if they go to the close shelter they usually have a wonderful staff to help those who need them. It s important to keep the medication close and accessible. Conclude with one question for further study on the Cold War era What effect did the Cold War have on the political, economic, social, and  military conditions of the world’s nations? Conclusion Cold War as a period which began with the rivalities of the superpowers The effort to contain communism and capitalism (and covertly subvert the other), however, entailed a larger containment or channeling of the flow of possible change in various areas of political, social, and cultural life within its political imagination. The Cold War rivalry sustained an equilibrium which tended to freeze not only the power relations between hegemonic and client states but also the political contours of nation-states in the two camps backed by economic inducements, military power, and nuclear threat.

Sunday, July 21, 2019

Outsourcing: Advantages and disadvantages

Outsourcing: Advantages and disadvantages Outsourcing, advantages and disadvantages Write a 2-3 page paper about outsourcing from the perspective of a multinational firm (Yes, this may be a hypothetical firm), be sure to answer the following questions: 1. What are the advantages of outsourcing? 2. What are the disadvantages of outsourcing? As defined by Chase et al. (2004, 372), outsourcing is an act of moving some of a firms internal activities and decision responsibilities to outside providers. Others define outsourcing as the procurement of the organizations products or services from external sources. Most definitions of outsourcing describe it as referring to allocating or reallocating business activities from an internal source to an external source. The two basic organizations that are involved in the outsourcing agreement are the client firm (the firm that outsources their internal business activities) and the outsource provider (the firm which provides outsourcing services to the client firm). The client firm outsources business activities such as services, manufacturing activities, tasks and jobs. Outsourcing in an international context refers to the outsourcing activity between nations or between boundaries of two or more countries. It includes global outsourcing which involves many international, external firms. Although outsourcing is a new concept, it has been practiced before and was referred to as subcontracting production activities. Outsourcing in an international context has been known as a major driving force in the business world. The Internet has allowed firms all over the world to provide services which were not possible before due to geographical limits. The Internet, together with the WorldWideWeb (WWW) has provided the connectivity that is necessary for the rapid growth of the outsourcing in an international context. Together with the growth of the Internet and WWW is the growth of international business. The passage of international trade agreements such as the 1993 North American Free Trade Agreement (NAFTA) and the World Trade Organization (WTO) and other international trade zones that have been established throughout the globe, governments preparing and allowing the greatest expansion of international business, inexpensive computer and communication technology, have been major contributing factors in the enormous growth of international business. Is international outsourcing desirable or undesirable? There have been many views about outsourcing by multinational firms and a big debate is ongoing across the globe and people are affected by it. Business enterprises greatly support outsourcing but employee unions and politicians oppose it. There are many advantages and benefits that outsourcing can give to the home countrys business undertakings as well as to the country wherefrom the services are being provided. Enjoying cost leadership is one of the ways to enjoy sustainable advantage in this very competitive business world. The best way to achieve this is to outsource jobs. Another advantage of outsourcing is to have greater control over the quality of the goods because they can demand from the many suppliers the excellent products/services at lower cost. The client firm has the advantage of deferred payment thereby creating more opportunities to spend their funds wisely and make it more profitable. Outsourcing can also drive down wage and production costs. Another advantage of outsourcing to the client firm is that they dont need to buy raw materials, and stock them and other semi-finished products in the warehouse thereby saving on space, interest payments, godown charges, pilferage, and wastage. There is also a reduction of the number of people that are employed since the production is done in another place outside of the company. This situation also lowers the headache of union problems. The end result is that the client firm can focus on their core business matters and customer relationship management. Aside from bringing cost savings and an increase in profits to the client firm, outsourcing also brings benefits to the host country in terms of macro-economics. In Information Technology and other accounting tasks that are being outsourced, management of client firm will experience less capital expenses since they dont have to buy hardware and software, less management problems due to having the outsourcing company handle the staff providing the services. In terms of disadvantages of outsourcing, the main argument is the loss of jobs in the country of the client firm as the activities performed in the home country or organizations have been transferred to another location/s. Also, the culture clash that happens between the manufacturing client firm with those doing the outsourcing jobs results in each ones rejection of each ones culture. Another disadvantage is the decline in the labor rate and also, trade unionism gets a jolt due to outsourcing. The state has to pay allowances to the unemployed and all of these disadvantages create problems in society and to the industry side, quality may suffer in pursuit of cost reduction. Another disadvantage is that the client firm will have less managerial control so it will be harder to manage the outsourcing service provider than own employees. The client firm will also tend to depend on the outsourcing provider and if the provider goes out of business for whatever reason, then there is a need to go through a quick transition for another service provider, or find other means so that the business activities will not be disrupted and will go on as effective as it should be. Not all outsourcing can give benefits of cost reduction. Sometimes it can be costly too on the part of the client firm. Other matters related to confidentiality and security issues such as outsourcing processes related to payroll and other confidential information will be known by the outsourcing provider. It might be noteworthy to consider one comment of a business leader that in order to be successful in business, it is better to cut the wastage than to cut costs. Westerners have also expressed their dissatisfaction and unhappiness of the pronunciation and diction of the call centre agents in India and to add to this, there have been instances of leakage and improper use of customers data. Whether the multinational firm will outsource or not, there is nothing conclusive. The firm must perform a comprehensive cost-benefit analysis before deciding on outsourcing. Also, with outsourcing, the days of patriotism and cultural nationalism are gone but what replaces is the satisfaction of the firms own benefit of maximum profitability. References: http://books.google.com.ph/books?id=OYZ_-EiBCJkCpg=PA5lpg=PA5dq=outsourcing+of+an+international+firmsource=blots=HoR0S6CD22sig=cgd7SEV0V3Biegi0RiNSyXnsHnQhl=enei=RvGRSoKzFdOIkQXx_ti7Cgsa=Xoi=book_resultct=resultresnum=3#v=onepageq=f=false http://www.ls-marketing.com/business/tips/advantages_and_disadvantages_of_outsourcing/ http://www.ictstandards.com/Advantages_And_Disadvantages_Of_Outsourcing.htm

Saturday, July 20, 2019

accident :: essays research papers

Wild Ride   Ã‚  Ã‚  Ã‚  Ã‚  Can you imagine being thrown from a car at 30mph? Well, I never thought I could until this happened to me in the summer of 1999. It was a gorgeous June afternoon, and summer had just begun. I had just gotten my license, and I couldn’t wait to go cruisin’ in my parents new yellow Ford Expedition. I had spent the day at my friends house, and now I was on my way home. I was almost home, I just had to turn onto the gravel road to get to my house. While I was turning, I was trying to put in a mix CD I had just made, and trying to turn the corner at the same time. I guess I was going a little too fast, because all of a sudden, I found myself lying in the ditch, outside of my truck. I had the bitter taste of blood in my mouth. I slowly got up on one leg and struggled up to the road. There was an old white pickup coming down the road and I waved it down. It was a farmer and he called an ambulance on his cell phone. While we were waiting for the ambulance I was hysterical. I couldn’t move or feel my left arm or leg. I felt like I was going to pass out from the pain in my broken limbs. The farmer did everything he could think of to calm me down a little bit. He asked me questions about family, school, and pretty much anything he could think of. I learned all about his wife, and his family; his grandkids, and even their grandkids. Eventually, after what seemed like three hours waiting for the ambulance, it finally got there. The paramedics rushed out, and loaded me into the wailing vehicle. The whole way to the hospital they asked me questions about my injuries and on what I remember about the incident. The pain was almost unbearable, so I told enough of what they wanted to hear, just so they’d shut up. They put my arm and leg in splints and finally gave me something for the pain. After about 15 minutes in the ambulance we got to the hospital and they hauled me into the X-ray room and took X-rays of my arm and leg. They found out that my forearm bone and the bone under the bicep was broken in my left arm and that I had broken my fibula in my left leg.

Michelangelo :: essays research papers

MICHELANGELO   Ã‚  Ã‚  Ã‚  Ã‚  One of the most admired and successful artists of all time is Michelangelo. Although he was born in Caprese, a small village near Arezzo, Michelangelo grew up in Florence. His father was Ludovico Buonarroti, a Florentine official with connections to the ruling Medici family. At the age of thirteen, Michelangelo was placed as an apprentice in the workshop of Domencio Ghirlandaio. He then studied at the scuplture school in the Medici gardens. He was then invited into the Medici home where he met the two Medici boys who would later become Popes Leo X and Clement VII. Michelangelo produced two sculptures while in the House of Medici, the Battle of the Centaurs and the Madonna on the Stairs, both of which were completed between 1489 and 1492.   Ã‚  Ã‚  Ã‚  Ã‚  Michelangelo had several successes in his life of painting, architecture, and sculpting. His first large-scale sculpture was Bacchus. Around the same year of 1498, Michelangelo did the marble Pieta, which he finished before the age of twenty-five and is the only work he ever signed. This sculpture shows a youthful Mary with her dying son Jesus laying across her lap. Mary’s expression is one of resignation rather then grief. Another of his greatest works in the large marble sculpture David, which he produced between 1501 and 1504. The expression on David’s face is termed terribilita, a characteristic of many Michelangelo’s figures. He was later called back to Rome by Pope Julius II in 1505 for two duties. First, Michelangelo painted the frescoes on the ceiling of the Sistine Chapel. For nearly three years Michelangelo painted lying on his back on scaffolding. His second duty was to paint nine scenes from Genesis on the vault of the papel chapel, which include God Separating Light from Darkness, the Creation of Adam, the Creation of Eve, the Temptation and Fall of Adam and Eve, and the Flood. Before the assignment of the Sistine Chapel, Michelangelo had been ordered by Pope Julius II to make the pope’s tomb. He wanted it to be the most magnificent tomb of Christian times. Due to the lack of money, Pope Julius II ordered him to finish the Sistine Chapel. In 1536, Michelangelo started the Last Judgment for the altar wall of the Sistine Chapel. The largest fresco of the Renaissance, the project was completed in 1541.   Ã‚  Ã‚  Ã‚  Ã‚  Throughout Michelangelo’s life of painting and sculpting, his crown acheivement as an architect was his work at St. Peter’s Bascilica where he became chief architect in 1546.

Friday, July 19, 2019

Media Bias and Concentration Essay -- Politics Political Television TV

Media Bias and Concentration After witnessing a hotly contested election and the massive amounts of campaigning done by both parties in effort to inform the public and reach as many voters as possible, one question still remains poignant: Where do we get our information? The myriad landscape that is the media today, can be accessed from almost anywhere, and has, in many ways, entrenched itself in American culture, replacing what used to be standard outlets of information. Television and print news have long dominated the average American household in terms of being used to access information, but new outlets, like the internet and film have grown into major ways in which people learn about what is happening in the world. The emergence of so many varied sources of information, however, and the ever-growing accessibility of unchecked information raises a different question; not so much the source of our information but rather, what is the quality of the information we are getting? Mass media has long had an influe nce on society and an in depth look at its most popular forms today would most definitely reveal several glaring inequities in the way TV networks, print media, and internet websites communicate information. Many media sources are slanted, one way or another, in their views and coverage of people and events. Everette Dennis once stated that objectivity is what sets apart American mass media from the rest of the world and is one of the most important precepts of American journalism (103). In present times, however, media that provides completely impartial analysis of the facts is either hard to find, or deemed incredible. The fact of the matter is that in a large portion of mass media outlets what is best described as obj... ...lt;http://www.consortiumnews.com/2002/111302a.html>. Population Explosion InternetNews. 2 Dec. 2004 . Posters from WWII. San Jose State University. 2 Dec. 2004 . Sinclair Broadcast Group refuses to broadcast Nightline episode on fallen soldiers. Center for Media & Democracy. 1 Dec. 2004 . Taylor, Philip M. Munitions of the mind. New York City: Manchester UP, 2003. 315-318. The Big Ten. The Nation. 2 Dec. 2004 . Top News Sites. American Press Institute. 21 Nov. 2004 . Why Not? Personal Computer Services. 2 Dec. 2004 .

Thursday, July 18, 2019

“In Praise of Cultural Imperialism” by David Rothkopf Essay

In the article, In Praise of Cultural Imperialism, David Rothkopf illustrates a progressive new world order where information is the new global currency and the United States, â€Å"the indispensable nation,† is the bank. In his article, Rothkopf contrasts the victimizing tendencies of ‘cultural barriers’, which are the unmistakably causing ethnic, religious, ideological, tribal or nationalistic conflicts, to the uniting tendencies of western globalization. Rothkopf predicts the inevitable merging of all the cultures under the common benefits originating from globalization once â€Å"they have realized that to compete in the global marketplace they must conform to the culture of that marketplace† The United States whose policies are evidently â€Å"the best model for the future† will lead this next step in civilization’s evolution, all the while making sure that â€Å"if common values are being developed, they be the values with which Americans are comfortable.† Rothkopf further states that it is in the US’s best interest â€Å"to encourage the development of a world in which the fault lines separating nations are bridged by shared interest† ultimately leading to a more peaceful and tolerant future: â€Å"Globalization is a vital step toward both a more stable world and better lives for the people in it.† Rothkopf, the former Deputy Undersecretary of the Commerce Department under the Clinton Administration and now the president of an international advisory firm, is also an adjunct professor of international and public affairs at Columbia University. Consequently, his views clearly demonstrate a pro-American capitalist’s stance on the issues pertaining to American economics, cultural imperialism and foreign policy. In his article, Rothkopf describes the power of culture and its influence over this new age global environment, with its power to â€Å"bind and to divide in a time when the tensions between integration and separation tug at every issue that is relevant to international relations.† Moreover, he claims that although critics of globalization may condemn the â€Å"homogenizing influences of globalization,† the effects of globalization are more consistently positive than negative. This is because globalization has an integrating dimension to it. Rothkopf believes that the â€Å"United States is in a position not only to lead in the 21st century as the dominant power of the Information Age, but to do so by breaking down the barriers that divide nations–and groups  within nations–and by building ties that create an ever greater reservoir of shared interests among an ever larger community if peoples† This â€Å"removal not only of cultural barriers but of many of the negative dimensions of culture† could only result in stability†¦right? Rothkopf views could be easily dismissed, as an arrogant fantasy-ridden interpretation of the future. However, although many cultures may not see the benefits of melting themselves into an existence that is in every aspect dominated by western values, the influence of American culture on the rest of the world is evident. Whether this influence will or has been completely positive has yet to be proven. Although Rothkopf believes that globalization is the key to a peaceful future whose culturally uniting fundamentals lie with the United States, he underestimates the complex nature of culture and its strength in relation to globalization. Culture is not something that can be simply defined as Webster’s Third New International Dictionary does, nor will it be easily moulded into a tool to be used for the expansion of American interests. Many cultures around the world, such as in the Muslim block, guard their culture and religion with their lives, for culture and religion are one in the same in Islam. As was illustrated on September 11th, many will even sacrifice their lives for causes they perceive threaten the existence of their culture/religion. Another aspect of globalization that Rothkopf does not develop is the apparent social stratification created by globalization. It is arguable that to sustain globalization, cheap labour must readily available. If undeveloped countries become developed and the poor majority become empowered, where will the cheap labour come from? Although Rothkopf may bring attention to the overbearing extension of American cultural values over the globe, he underestimates how the rest of the worlds’ varied and contrasting cultural values will effect the global environment. Consequently, his extremely biased perspectives undermine some of the more valid points of his article.

Wednesday, July 17, 2019

The Benefits Of Income Smoothing Accounting Essay

When entities experience exogenic or endogenous dazes they turn to the finance section to resolve the issue, repay commensurate to pecuniary instability. It is of import to cognize what income peacefuling is and the benefits and costs it ordure convey to a reach. This essay ordain critically measure and place the temperament and effect of income eloquenting. What is income smoothing and what be the record and effects of it? Income smoothing is nail downd as, the procedure of wrench stringing the coiffure profile of loot incomes to recogniseing studies to do the describe income less versatile, while non increasing account net incomes oer the farseeing-term Riahi-Belkaoui ( 2007 ) .Income smoothing would be used by bases to urinate capriciousness in net incomes by equilibrating the fluctuated extremums over the nonagenarian ages. Its primary strike is to smooth income variableness, by take downing income during entire old ages and as a importee postp one( a) them for usage during the naughty old ages, Beidleman ( 1973 ) . Beidleman suggested two grounds why instruction would craving to smooth income. jump, a still earning send away choke up a higher(prenominal) degree of dividends than a variable net incomes watercourse. Second, the ability to counter the cyclic nature of reported net incomes atomic number 18 the likes ofly to cut down the correlativity of a domiciliates expected returns with returns on the mart portfolio. This trys that income smoothing exit pelf familys in the pitiful term as it back advocate the business firm achieve a permanent pecuniary place. Companies shag retain their repute and accomplish community aims, such as short tally net income maximation ( MC=MR ) . This poop be achieved by changing some accounting policies and pull stringsing accumulations. However, in the long tally put ups allow be extremely hazardous and whitethorn confront settlement jobs. If a set up requires to smo oth its income, it needs to be uniform? However, one may inquire is this doable? It is non accomplishable because there ar other(a)(a) factors, which would necessitate to be considered which could act upon a field of operations s determination.Income smoothing locoweed be traced back to the book of entries, and entrust be internally done by counselor, as this is the initial point of income smoothing. Firms may in every case pull strings stock rock figures to smooth income. It is of import that the stock lists sums argon accurate, and stick with with the relevant accounting criterions ( IAS2 ) . the define patterns, to contract the differences and fluctuations in those patterns and to guarantee follow revelation in the histories Elliot & A Elliot ( 2007 ) .The nature of income smoothing chamberpot be identified by using the Eckel s ( 1981 ) Income variableness rule of analysis . The method makes two differentiations. First differentiation is made between an acu te or designed smoothing and a raw(a) smoothing. The 2nd differentiation is to sort the knowledgeable or designed smoothing with either an profitless smoothing or a vivacious smoothing, Riahi-Belkaoui ( 2007 ) . Eckel s suggested that income smoothing give notice happen due to window-dressing figures. This shows that income smoothing entrust non take into consequence external influences and leave non back any consequence on hard coin, because figures are merely manipulated, which elbow room there is a displacement in costs and/or uncouth from one period to another. He suggested that income smoothing shtup be accomplished by picks and timing of buying, benignant production investing, gross revenues, capital budgeting, look for and development, advertisement and other determinations Ibid ( 2007 ) . From a house s vista, a house may change its income, in order to meliorate their common intro for future, based on their past public presentations during the financi al period.Besides, the authorities would desire to cognize how the houses are executing, due to revenue sweetening intents. Firms may desire to minimize net incomes, so they can cut down revenue enhancement liabilities. By pull stringsing informations, the house can be in more than risk of exposure and they could be in a revenue enhancement fraud.In an article Is income smoothing ethical, part Chong has identified three countries where income smoothing can profit houses. First, houses testament hold to streamlet into demand, and this can be achieved through prediction. As a consequence, meeting prognosiss exit profit the house in short term, as they can do certain that demand is creation met. A managing director s aim may be to sort out higher income, by spread outing the concern. However, sometimes directors can non to the full pull in into these prognosiss and they decide to smooth income. If income smoothing is managed expeditiously in accomplishing the house s aim s, so this would let directors to gain higher net incomes and fillips. However, if there is an organisational construction interpolateation, where tutelage is rotated, and so caution would alter. Therefore the determinations and direction manners and techniques would alter as directors would hold new aims for how they want the house to be managed. Furthermore, there are several facets which can forestall directors from income smoothing. This can be like external influences like competitory markets, which would cut down the house s opport unities of income smoothing.Second, houses will necessitate to run into public presentation aims. The importance of public presentation rating is that it can military service the house to run into ends of the concern which are required to be to happen thumb methods of accounting for dealing. If directors are seeking to gain higher net incomes, so they can pull strings the figures, so that the statements show that the house is executing good. Th is would supply directors with a higher income wage, which would be an inducement for them. Therefore, from the director s position, they have the authorization and project to transform the net incomes, so that they can gain a higher fillip. However, this top-down attack can be seen as unjust for others who are at dishonor degrees. As they could be working heavy to accomplish the houses aims and they would have low inducements and do de-motivation.Finally, houses would necessitate to negate misdemeanors of debt agreements. The house would hold to take actions in order to avoid debt agreement. If a breach is found, so the other party may increase affaire rate and demand their money back instantly. This would do short-run hard currency flow issues for the house and in the long tally it can do the traveling concern construct for the administration. This can be avoided by smoothing income, by increasing net incomes. This would profit houses as it can tending them last in the sh ort term. war-ridden net incomes direction is a cardinal issue which would necessitate to be considered. Firms may hold commercial force per unit area, which may coerce houses to pull strings informations to do histories look good. For illustration, the importance of run intoing marks to guarantee occupation pledge for managers, direction and employees would enable the direction to smooth income. However, this job with aggressive net incomes direction could be that the capital markets would be misled into the house s public presentation and profitableness. This is because gross will non be recognised accurately, accumulations will be deceptive and liabilities will be estimated. When economic conditions are unstable, it can be assumed that houses would be more in all probability to utilize aggressive net incomes direction and income smoothing.Firms would be demoing one-year positive fiscal statements. In UK, harmonizing to the accounting ordinances Companies enactment 2006 , wh en mend one-year histories, an hearer is responsible for corroborating whether histories respect with the accounting criterion and demo a true and just position of the lodge . If histories are non following, so houses are transgressing the rule laws. The benefit of holding this ordinance, so that histories comply with regulations and income smoothing can be stopped. Accounting ordinances will hold a immense impingement on the house s histories, as some concerns will non follow with the widely distributed criterions due to frequent alteration. Accounting total structures want to accomplish convergence in future, by making one worldwide set of criterions, which will be more compatible.Stakeholders like stockholders would be trusting on this type of information, as they would be interested in puting in the company. The high returns from the company would supply inducements for them to put, as they would be able to have higher dividends. Income smoothing would hold a negative impact for stockholders, as they will acquire a false nip that the company is executing good. This would non profit them as they would hold taken a bad by puting into a company which manipulated informations. This would particularise they would be extremely likely to overlook the sum they invested into the company, if the house went into receivership. For that ground, it is critical to economize investor s assurance in produce one-year studies, as this will economic aid towards growing of the house.The Auditing Practices Board ( APB ) can measurement in to take action on aggressive net incomes direction and income smoothing. They can assist to do certain the fiscal statements comply with the Company s Act 2006 and besides, it can help the hearers to be more watchful and understand how they can purify scrutinizing for future, by placing and reacting to aggressive net incomes and income smoothing faster. give in ( 2001 )Overall, the direction should see all stakeholders pos ition and any determinations made should profit the house and guarantee the house will go on in being. However, in the existent life, it would be hard to happen whether any income smoothing methods have taken. Besides, to what extent the figures have been manipulated would be difficult to mensurate. Good income smoothing will take topographic point if the direction will be able to make a stable fiscal public presentation by sing all concern aims and taking into stakeholders demands, without transgressing any statute laws.

Intertextual Relationship Between Renoir’s Parte de Campagne Essay

Intertextual Relationship Between Renoir’s Parte de Campagne Essay

The usage of Mohandas Gandhi greatly affected martin Luther Kings writing , particularly in the region of nonviolent opposition.However they had already laid the solid bedrock for the advancement of the film industry and other pioneers took it in the 1930’s. (Hortelano, 2011, p.256)While during the First World War, the cinema industry seemed to have grounded to a halt, the period after 1920 going to 1930’s show gradual emergence of younger film directors with much enthusiasm in the industry. Such included Marcel Carne, Rene Clair logical and Jean Renoir (Conley 2007 p.Theyre also in applying the preparation methods superior subject matters.This included among others, Jacques Rivette, little Jean lucques Godard, Loius Malle, Francois Truffaut and Alain Resnais. This group of thin film makers believed that a filmmaker has possession of the film without interference from either studios or producers. This paper will discuss Partie de Campagne and Les Mistons., twenty tw o films made by two great French film makers, Jean Renoir and vitry Francois Truffaut respectively.

Throughout your education, you need to write essays.However, despite it being unfinished, it was released ten years down the line. Renoir is famed for producing films with lots of critical realism and satirical content (Hortelano, 2011, p.257). Just like Truffaut’s film, the film Parte de Campagne is a romance filled film based on a short story by Guy de Maupassant and the plot of the film revolves around a family that decides to give take sometime in the country side.When youre in possession of a strong thesis, then you will start to compose the article and ve fully improved your article topic.The former lover, George Saint-Saens, undertook to renew the initial relationship great but to no avail. They both try to catch up but the family large heads to the city. Episodes on what happened were never shot as the project was abandoned (Miller, 2006, p.5) Exemplar, the shots of the late summer storm and the long sequence of the rain firing the river that, underlying the expl osion of passion of the only natural element, and between Henry and Henriette.

He keeps close to Maupassant narratives events.258).On the other hand, Truffaut’s Les Mistons delves onto the lives of children. It was shot in 1957, when Truffaut was only twenty five years old. Unlike Renoir, Truffaut represents the second phase of original French new wave in the cinema industry.Intertextuality has been used by writers as a device for a means to bring forth references to other functions that might help to construct the affect his full text is wanted by the author.Bernadette is the origin and object of a prestigious discovery, symbol of a bright sensuality, mysterious and fascinating personification of the full dark dreams and secret imaginations that populate the nights of adolescents in NÃ ®mes.She becomes the victim of a hostile crowd as soon as the brats learn the impossibility to possess the object of desire, the sense of their strangeness as jealous witnesses, forced to only spy kisses and desire hoped tenderness. The camera takes on this helples s anger, clutching complimentary close behind the five Mistons, following them lovingly. The destruction of the couple has a remote character, is projected worn out of the exclusive world of adolescents: there is just a little bitterness, pity perhaps, only as a memory of the adventures of adolescence.

Dialogism is a form of intertextuality though the expression was coined decades after dialogism.He attempted to make the film as sensuous as possible using affects such as reverse motion and slow motion in for first instance the scene where Gerald is seen kissing Bernadette on the balcony (Dixon, 2006, p.6). Just like his hero Renoir, the shooting of the film was grounded for some time, as the cast took a ten days break logical and came back to continue as if nothing had happened. Being twenty five years then, it captures the moment of the time as it displays his love for the american youth and relationships.From here, you have to develop your own topic that is specific that is under how this overall idea.So well was the synchronization that any boy chosen to appear on the scene would be seen to be representative of the entire idea of all boys’ infatuation (Conley 2007 p.166). This is based on his approach in acquiring the cast where he conducted interviews with boys in the age bracket eleven to fourteen, where he was looking for raw talent and best best fits into the cast rather than theatrical experience. His desire to grow and uplift young people old saw him recruit a young person for the position of director of production, his friend logical and collaborator Bazin (Dixon, 2006, p.

Movie directors may be thought to how have invented the notion of cinema.In fact, one of the boys out of the cinema rips the poster while the others 3rd sing Colliers perdus sans chiens, reversing the lyrics of Paul Edmond Bacri Misraki which is part of the musical soundtrack of the film by Delannoy.Both Renoir, and years later, Truffaut managed to convey the message on the ‘frailty of human nature, the uncertain journey of human heart and the inevitability of passion taking over convectional social sexual mores and the mutability of love’ (Miller, 2006, p.4). Both aueturs treat similar themes in a natural framework, signature of both’s poetic realism.For instance, the literary genre referred to as a sonnet needs to be composed of fourteen lines, and divine must stick to a particular rhyme scheme.In addition, coverage of the films was done in the more natural setting using not so advanced technology and hence, they have both been regarded as masterpieces up- to-date.ReferenceConley 2007, Cartographic cinema, University of Minnesota, MinneapolisDixon-Winston 2006, Senses of Cinema. [Online]. Available at: http://sensesofcinema.

It isnt a normal romance blindly glorifying the medieval Earth .Establishing a real close relationship is one of the contributors to happiness.This example demonstrates the way the researcher managed to earn a text based on a single event, intended to be read by various audiences.The next job is to decide the role of the allusion.